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This episode is part of a discussion of organizations as complex adaptive systems. Organizational narratives can serve as attractors to align behavior within an organization to its broader goals and objectives, thus providing a tool to help shape an organization’s cognition and action(s) as the future flows toward it. Narratives can also serve as attractors in other contexts, for instance in the 2016 US Presidential election.
Charles G. Chandler, Ph.D.
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