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Over many weeks this podcast has explored a new way to think about organizations and their effectiveness, which I have labeled Management by Positive Organizational Effectiveness. It advocates the use of a three-phase process for securing one or more niches within your chosen environment: Be Virtuous, Discover Effectiveness, Become Great.

In this episode, I explore what it means to “Become Great”, at least within the context that we have explored in the podcast. I reference the efforts by Jim Collins and Tom Peters to produce a series of books over several decades dealing with being great and achieving excellence. My approach does have something in common with Tom Peters’ work, and that is noted.

This episode also has the same title as the final chapter of my forthcoming book (Become Great by Serving your Environment: Management by Positive Organizational Effectiveness), so it marks something of a milestone. Both the podcast and the book have been charting a course away from the present age of ‘efficiencyism’ toward the Age of Organizational Effectiveness. This episode marks the end of the mapping phase, but the start of the real journey.

My passion is for 10,000 organizations to begin a journey to “be virtuous, discover effectiveness, and become great” by the year 2025. Are you ready to join a movement?

Charles G. Chandler, Ph.D.
[email protected]